Knaus Tabbert AG: Premium brands KNAUS and WEINSBERG are establishing themselves as leading brands for motorhomes in Germany

EQS-News: Knaus Tabbert AG / Key word(s): Market Report/Miscellaneous
Knaus Tabbert AG: Premium brands KNAUS and WEINSBERG are establishing themselves as leading brands for motorhomes in Germany
26.04.2023 / 08:20 CET/CEST
The issuer is solely responsible for the content of this announcement.

  • Multi-brand strategy for chassis leads to visible competitive advantage for the group brands KNAUS and WEINSBERG
  • Market leader in new registrations - KNAUS with 9.6 % market share strongest brand in the "full-size motorhomes in Germany" segment
  • WEINSBERG motorhomes and camper vans rank 4th in new registrations with 5.8 % market share
  • Overall German market sees new registrations rise by 5.7 % in the first three months of 2023

Jandelsbrunn. Following the strong growth spurt in the fourth quarter of 2022, the registration data for the end of March 2023 shows a sustained positive continuation of business development at Knaus Tabbert.

In the first three months of the current fiscal year 2023, 135% or 1,020 more motorhomes and camper vans of the premium brand KNAUS were registered in Germany than in the same period of 2022. Consequently, the market share for new registrations in Germany, Europe's most important sales market for leisure vehicles, also increased to a strong 9.6% (prior-year period: 4.3%). And this makes KNAUS by far the strongest brand for motorhomes in Germany in terms of new registrations.

 "We have addressed the supply chain issues with foresight in terms of a long-term sustainable strategy. This means we have added four new chassis suppliers, launched 16 new model options based on the new chassis from Mercedes, MAN, VW and Ford for the current 2023 season (August 2022 - July 2023) and further strengthened our Rent and Travel digital rental brand. With the clear result of market leadership in new registrations in Germany" said Gerd Adamietzki, CSO

The WEINSBERG brand also secured a top position in the registration statistics with a market share of 5.8% (prior-year period: 4.3%) as of the end of March 2023 and currently occupies fourth place in Germany.

"This extremely gratifying business development is based not only on the successful implementation of our multi-brand strategy for chassis but also, of course, to a significant extent on a strong and established dealer network," commented Wolfgang Speck, CEO of Knaus Tabbert AG. "We are pleased with this very positive development and will continue and even strengthen the measures taken for all Group brands. Innovative product solutions, technological progress and state-of-the-art design form the success factors to sustainably establish our premium and luxury brands as market leaders in the European market."

Contact
Press:Stefan Diehl // +49 162 9081044 // s.diehl@knaustabbert.de
IR: Manuel Taverne // +49 152 020 929 09 // m.taverne@knaustabbert.de



26.04.2023 CET/CEST Dissemination of a Corporate News, transmitted by EQS News - a service of EQS Group AG.
The issuer is solely responsible for the content of this announcement.

The EQS Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases.
Archive at www.eqs-news.com



show this